Press Release: Before the Count


We recommend that communities announce their PiT Count as early as possible. The following resource is a sample press release that explains the local and national benefits of PiT Counts. Note: the sample press release is designed for communities that are conducting a count for the first time. Communities that have previously conducted counts should include details about their past results. Refer to Point-in-Time Count Toolkit for more information about media engagement.

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Authored By
Canadian Observatory on Homelessness (COH)
Focus area
Reaching Home
Target audience
Frontline staff
Managerial staff
Type of Asset